Rational Attention to Marketing Cues

(draft coming soon)

Paper available upon request

Presented at: ADRES 2026, SPUDM 2025, AFREN 2025, REECAP 2024, IAREP/SABE 2024, TILTing Perspectives 2024, ASFEE 2024, AFSE 2024, JMA 2024, Doctorissimes 2024, PSE Behaviour Workgroup (design)